TikTok Review 2023

TikTok has changed the way we interact with one another on social media. Dance crazes, fun challenges, and pets flood our “for you” pages as we scroll through endless videos. One key feature of the highly-favored app is TikTok LIVE. TikTok LIVE offers influencers and everyday users the ability to reach an audience in real-time. Users can broadcast a live feed to their subscribers and earn more followers or gifts during their stream. Users of the app will find TikTok LIVE a favorable feature offering many fun or handy possibilities. 

 

What Is TikTok LIVE?

TikTok LIVE is a feature on the TikTok app which grants users (called Creators on TikTok) the ability to broadcast live to their followers.

A Creator who goes live on TikTok can interact with their audience as well as other users of the app who they choose to feature on the stream.

Creators must agree to stay within TikTok’s community guidelines, be at least 16 years of age, and have at least 1,000 followers on the app.

 What Is TikTok LIVE Used For? 

TikTok LIVE offers more than just a fun way for Creators to connect directly with their followers.

The feature provides a space for them to do just about anything they choose.

Artists may feature their drawing skills by drawing a picture.

Vocalists perform live music for their audience.

Some Creators have found joy in engaging in “trick shot” challenges on live streams for their followers’ enjoyment.

TikTok LIVE is a versatile feature of the beloved app that puts all the creative power in the hands of the user. 

Events

TikTok LIVE can be a spur-of-the-moment idea or a planned event.

TikTok encourages its Creators to plan their live streams to garner more attention and earn higher ratings.

Creators can create a future live event and advertise it to their followers.

Videos to advertise events are created and added to the Creator’s page.

Even users who do not follow the Creator can see these.

Using the right hashtags during advertisements can expose more users to an event.

More exposure can earn Creators a broader audience when they go live. 

Analytics

As any good company will tell you, paying attention to data is necessary for growth.

Creators have access to all the data the stream recorded during their broadcast.

Information such as total viewers, new followers, spikes and dips in viewership, gifts, and more are available to the Creator.

The information gathered from the analytics help the Creator to understand their strengths and weaknesses.

They also help the Creator plan for their next live session.

Final Thoughts

Information is much easier to stumble upon with the click of a button or the scroll of a finger.

TikTok LIVE is essential for sharing information.

By bridging the gap between users far and wide, TikTok has brought people closer together than ever before.

People can access some of the best talents simply by logging in to their favorite social media app and scrolling through.

Consider the work your favorite Creators put into their broadcasts next time you log in.

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